What Is the Meaning of Goodwill When Buying or Selling a Business?

Written By: Brandy Miller | October 15, 2017 | No Comments

Goodwill is an intangible asset of your business. It refers to the standing of your company in the marketplace and the perception others have of your business. Whether you are buying or selling a business, it is important to consider goodwill, which is the value that can’t be assigned to either physical goods or cash…

What Should You Consider Before You Sign a Business Lease?

Written By: Brandy Miller | October 1, 2017 | No Comments

Signing a business lease is an exciting time. You’re creating a new space for your company and hopefully creating new opportunities for your business. Before you sign a lease, however, you will want to ask yourself a number of questions: Has a Business Lease Lawyer Near Reading, PA Read Over the Lease? You need to…

5 Benefits of Having an Employee Manual for Your Business

Written By: Brandy Miller | September 15, 2017 | No Comments

Employee handbooks tell employees what they can expect, what their responsibilities are and gives them one standardized place to turn to when they have questions about their employment and position. Although creating an employee handbook or manual is a time-intensive process, there are several advantages to having this document in place at your company: It…

What Are the Types of Buy-Sell Agreements?

Written By: Brandy Miller | August 15, 2017 | No Comments

Buy-sell agreements require one party to purchase a specific ownership interest in the company and require the other party to sell an ownership interest. Buy-sell agreements protect businesses from divorce, death, disability and other possible issues. If you own a company, you may want to establish a buy-sell agreement to protect your business and your…

What Are Some Pros and Cons of Purchasing a Franchise?

Written By: Brandy Miller | August 1, 2017 | No Comments

For entrepreneurs who don’t want to reinvent the wheel, purchasing a franchise can seem like a great option. Franchises often advertise themselves as businesses that take the guesswork out of setting up a new company. By buying into a franchise, you’re buying into an established brand and business rather than having to create a company…

5 Steps to Establishing a Corporation

Written By: Brandy Miller | July 15, 2017 | No Comments

If your business is ready to incorporate so you can reap all the advantages of a corporation, here are five steps you want to follow to make the transition process simpler and more efficient: Contact a Corporation Lawyer Near Reading, PA or Near Your Office Location First. Even if you are very certain you are…

Developing Your Brand Is Essential

Written By: Brandy Miller | July 12, 2017 | No Comments

This week’s theme is “Brand”.  Every company has a brand, whether you are aware of it or not.  When people see your name or your company’s name, and they have any opinion about it at all, that’s your “brand”.  This word of mouth reputation is essential to developing and keeping a successful business. This is…

What Should You Do to Get out of a Commercial Business Lease

Written By: Brandy Miller | July 1, 2017 | No Comments

When you signed your commercial lease, you may have expected to stay at the property for a specific period of time. Many things can happen in the course of business, though. The property may not be as beneficial for your business as you expected or your company may not take off as much as you…

Business Entity Options for Pennsylvania Business Start-Ups

Written By: Brandy Miller | March 2, 2017 | No Comments

If you are creating a new business in Berks County or the Reading region of Pennsylvania, one of the first decisions you will have to make is the business entity or formation you wish your company to take. In Pennsylvania, there are several options, including: Sole proprietorship. In a sole proprietorship, you are the only…

Why Is Branding Important for a Small Business?

Written By: Brandy Miller | February 16, 2017 | No Comments

Branding simply refers to the marketing and business strategies used to create an identifiable and unique image or perception of a product or business in a customer’s mind. Large companies spend millions of dollars — and sometimes more — creating the recognizable brands and company images we’re all familiar with. However, branding is not just…